
For how-to videos, show what you are doing in each step, with close-ups as needed. YouTube Red. Create your account or use your existing one. Opinions expressed by Entrepreneur contributors are their own. And although the company was founded in and has been on YouTube for nearly 10 years, keeping with this music video strategy has finally put them a position to dethrone PewDiePie the famous video game-focused YouTube user as the most popular YouTube channel in the world — with a whopping 83 million subscribers. Ultimate Guide to LinkedIn for Business.